Welcome To Our Tips and Tricks For Marketing

  • Medical clinic team optimizing their Google Business Profile — Learn how Salterra helps clinics attract more local patients through expert GBP and local SEO strategies.

How Medical Clinics Can Attract More Local Patients with Google Business Profile Optimization

Blog Summary: Learn how to optimize your Google Business Profile for maximum local visibility. Discover how patient reviews, service categories, and photo updates impact rankings. Explore Salterra’s proven local SEO system to drive more clinic appointments. How Medical Clinics Can Attract More Local Patients with Google Business Profile Optimization If your clinic isn’t ranking in Google’s Local 3-Pack when patients search “family doctor near me” or “pediatrician in [city],” you’re missing high-intent local traffic. A properly optimized Google Business Profile (GBP) can be the most powerful and free tool for attracting [...]

  • Plastic surgeon recording a video consultation promo — Learn how Salterra helps aesthetic clinics use video to boost trust, engagement, and online bookings.

Using Video to Boost Plastic Surgery Consultations Online

Blog Summary: Explore the types of video content that drive more plastic surgery bookings. Learn how to use video across your website, social, and ads to educate and convert. See how Salterra integrates video into full-funnel marketing systems for surgeons. Using Video to Boost Plastic Surgery Consultations Online Video is no longer optional in your marketing strategy, especially in a visual field like plastic surgery. Video content builds trust faster than any other medium, from explainer clips and walkthroughs to testimonials and Reels. At Salterra, we help plastic surgeons use video [...]

  • Plastic surgeon reviewing email marketing campaign performance — Discover how Salterra helps re-engage past patients and convert them into loyal, repeat clients.

Email Campaigns That Convert Past Patients into Repeat Clients

Blog Summary: Learn how plastic surgeons can use email to drive repeat consultations and treatment interest. Discover the best campaign types: win-back, announcements, seasonal specials, and education. See how Salterra helps clinics automate, design, and optimize email campaigns for ROI Email Campaigns That Convert Past Patients into Repeat Clients Your past patients already trust you, and they’ve experienced your care, results, and service. However, even happy clients forget to return or explore new treatments without consistent outreach. That’s why innovative, well-timed email marketing is among the highest-ROI tools for plastic surgery [...]

  • Cosmetic surgeon reviewing PPC ad performance on Google Ads dashboard — Learn how Salterra helps clinics grow fast with the best PPC strategies for high-intent leads.

The Best PPC Ad Strategies for Cosmetic Surgery Clinics

Blog Summary: Explore high-converting PPC ad strategies for cosmetic surgery clinics Learn how to target the right keywords, demographics, and services on Google & Meta See how Salterra builds and manages PPC campaigns for maximum ROI The Best PPC Ad Strategies for Cosmetic Surgery Clinics Pay-per-click (PPC) advertising is one of the fastest ways to drive high-intent traffic to your plastic surgery website. Unlike organic SEO, which takes time to build, PPC ads immediately get your clinic in front of ready-to-book patients. At Salterra, we help cosmetic surgeons run data-driven Google [...]

  • Plastic surgeon optimizing Google Business Profile for local visibility — Learn how Salterra helps surgeons attract more patients through local search.

Why Every Plastic Surgeon Needs a Google Business Profile

Blog Summary: Learn how Google Business Profiles influence local search and rankings. Discover what plastic surgeons must include for credibility and clicks. Understand how Salterra helps optimize GBP to drive consultations. Why Every Plastic Surgeon Needs a Google Business Profile Local patients searching for plastic surgery procedures will most likely start on Google. Whether they type “facelift near me” or “best plastic surgeon in Scottsdale,” they’ll be met with a local map pack — and your Google Business Profile (GBP) is what determines whether they call you or your competitor. If [...]

  • Before-and-after plastic surgery gallery and patient testimonial displayed on clinic website — Learn how Salterra helps plastic surgeons build trust and increase bookings.

Building Trust with Before-and-After Galleries and Testimonials

Blog Summary: Learn how visual proof and social validation influence patient decisions. Discover how to organize and present before-and-after images for maximum impact. See how Salterra helps plastic surgeons implement trust-building strategies across web and social platforms. Building Trust with Before-and-After Galleries and Testimonials For plastic surgeons, visual credibility is everything. Nothing builds trust faster than showcasing real patient results in an industry driven by aesthetics and transformation. At Salterra, we help plastic surgery practices turn galleries and testimonials into powerful conversion tools that speak louder than any ad. Here’s how. [...]